URBANCLAP, SNAPDEAL PARTNER FOR CO-BRANDED CSR INITIATIVE

  • UrbanClap has announced and exclusive partnership with Snapdeal -a leading e-commerce player, for a co-branded CSR initiative this Christmas.
  • Over 25 NGOs from all over the country have been selected for this unique activity, which is being initiated by Snapdeal Sunshine.
  • As a part of this initiative, both the companies are inviting customers to donate ‘Happiness Boxes’ to selected NGOs to help them arrange and celebrate Christmas and New Year.
  • People who contribute their share will receive special invites to attend these events at the location of the NGO chosen by them.
  • The CSR initiative commenced on 17th December 2016 and will continue till the 5th January 2017. Apart from UrbanClap and Snapdeal, Uber is also a part of this initiative to fulfill the commuting requirements of customers invited at the NGOs of their choice.
  • Co-Branding is the practice of using multiple brand names together on a single product or service. When effectively done, it provides for companies to combine forces so that their marketing efforts work in synergy.
Date: 24th December 2016