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Video has become an important channel for publishers,brands and creator to reach audience.
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Twitter has now introduced a feature called ‘pre-roll ads’ on Periscope video to monetize from advertising.
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This will enable brands to merge message and broadcast within Twitter.
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Consumers can watch these videos on the top when they scroll publisher’s page.
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This will create live experiences and stories could be made with a range of video content.
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Marketers now have a new method of video publishing with premium features and amplify packages.
Source: http://bit.ly/2nO0ay3