OnePlus has announced Bollywood star Amitabh Bachchan as its 1st ever OnePlus Star, a select group of distinguished OnePlus users.
The brand associated with Mr. Bachchan to the emphasis on the brand’s philosophy of ‘Never Settle’ and the company’s constant pursuit of perfection.
Pete Lau, CEO and Founder OnePlus, was delighted to have Amitabh Bachchan on board with the brand as they aim to bond with the community in a more meaningful and engaging way.
He also said this association would help brand scale to new heights. Mr. Bachchan was delighted to be working with the most exciting technology brand in India currently. A disruptive technology company is known for its premium quality and craftsmanship.
Bachchan is a OnePlus user himself, is looking forward to taking the brand legacy ahead. He has a massive fan following and this would certainly do wonders for OnePlus, which currently is going good in India.