Ever wondered what it’s like to be a part of the company which is being run by a yoga guru? Yes, we are talking about Baba Ramdev and his FMCG giant Patanjali!! What is life like in a company that’s run by him? Let’s find out.
The first- Feet Touching. When Baba Ramdev enters the complex, workers abandon their posts, rush out and queue up to touch his feet. The same treatment is given to Acharya Balkrishna.
During meetings, Ramdev sits on a high seat. Everyone else from the CEO to factory workers sits on the floor, below him.
There is a gurubhai culture at Patanjali, a sense of brotherhood and equality as disciples of the same teacher.
All major decisions about which products Patanjali should produce, and what they should look and feel like, are taken by Ramdev himself, based on instinct, without the use of any technology.
He himself tests the new products before taking any final decision.
The ordinary rules of the labour market don’t apply at patanjali. Patanjali follows their own system of working and as per the foundation laid down by Baba Ramdev.
