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In order to make a mark with the advertising they do, Hathi Cement came up with something unique.
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The advertising company has cast ghosts along with humans for this ad in order to show creativity with advertisement.
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This ad has defined the dynamics of marketing by highlighting the strength of their product by adding humour to the ad.
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The name also suggests what this product provides – Hathi Cement.
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In the ‘Ghost ad’ video below, which is a good watch and drives the point home, one can see an ad that stays with them forever.
Source: [ot-video type=”youtube” url=”https://youtu.be/w74rXuaW02U”]
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