Air India plans to woo premium passengers with new menu 

In a bid to lure more passengers, national passenger carrier Air India will introduce a new menu for its international first & business class segments.
  • A variety of wines, mocktails for teetotallers & regional cuisine is included in Air India’s new recipe.
  • Air India will first implement this plan for business & first class passengers on international flights & later on to the domestic flights.
  • If this is successful it will expand this plan to economy class as well.
  • The new menu is likely to be implemented from October end. 
  • The airline also plans to introduce new & better cutlery for its premium passengers. 
  • Also on the list is a suggestion to offer such passengers the food of their choice, which will be gathered from them a couple of days ahead of their journey. 
  • The airline will also be imparting refresher training for its chefs who have “lost their Indian touch”. 
  • The move assumes significance as the airline currently witness 70% seat occupancy in business class & 37% in the first class.
Source: http://bit.ly/2vTbw5u

 

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